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Average Digital Marketing Manager Salary in Singapore?

Updated: Jun 20, 2020

What Do Digital Marketing Managers Do?

Digital marketing managers are in charge of developing and complete marketing projects according to the organization's goals and values. They must create efficient, effective advertising strategies in digital spaces to promote products or services. Most digital marketing managers focus on increasing sales and brand loyalty by holding events or campaigns to increase awareness and satisfaction. Digital marketing managers must have an expert-level knowledge of e-commerce and the ever-changing digital marketplace. In addition, an advanced understanding of Internet regulations and standards is a plus. Technical abilities such as a mastery of SEO (search engine optimization) is necessary, as is the ability to establish or maintain online brand recognition for their company.

Most digital marketing managers work in an office setting during regular business hours. Their main tools are a computer with Internet connection, computer software such as Adobe suite of applications for developing marketing initiatives, a projector for group presentations, and Microsoft Office programs. Digital marketing managers need to have sharp communication skills, as they typically manage a development group to reach their objectives. They usually report their progress to the president of the marketing department, and they may communicate directly with clients and the general public.

An early career Digital Marketing Manager with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of S$57,898 based on 61 salaries. A mid-career Digital Marketing Manager with 5-9 years of experience earns an average total compensation of S$74,064 based on 99 salaries. An experienced Digital Marketing Manager with 10-19 years of experience earns an average total compensation of S$86,542 based on 30 salaries.

Source from https://www.payscale.com/

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